A structure that makes sense.
We map the important pages, questions and actions before designing screens. People should be able to find the service, product or detail that brought them to the site.
SERVICES / WEB DESIGN & DEVELOPMENT
Web design & development.
With a point of view.
Custom web design and development, content and SEO foundations. Based in Kingston, Jamaica. Working with businesses worldwide.
A USEFUL PLACE TO START
A good first impression needs somewhere to go.
Your website should help someone understand the business, see a reason to choose it and take a useful next step. We start with those decisions, then give the experience a personality that belongs to you.
A first website, a redesign or an online store each needs a different brief. We look at your offer, content, existing URLs and the tools your team relies on before recommending the structure or technology. The result is a defined scope you can discuss before committing to a build.
THE WORK / DEFINED AROUND YOUR BRIEF
What we can
put together.
Design with a clear next step.
Typography, imagery and interaction give the business a recognisable presence. Navigation, forms and mobile layouts keep the practical parts familiar and easy to use.
Development around the brief.
The build can include content management, ecommerce, booking or other integrations where the project calls for them. We agree on what needs to connect and test the full journey.
Foundations for the next chapter.
Page titles, descriptions, meaningful headings and crawlable links are part of the work. For a redesign, we also plan URL changes, redirects and the content that should carry forward.
BEFORE WE GET INTO THE DETAILS
Bring the problem.
We'll ask questions.
A brief you can actually finish ↗- What should a useful visit lead to: an enquiry, a booking or a purchase?
- Which pages or journeys already work and need protecting?
- Who will supply, approve and maintain the words and images?
A LOOK AT THE THINKING
A direction,
made visible.
A self-initiated studio concept that explores some of these decisions. An imagined business, with the design thinking explained.
Slow House
A fictional retreat with an itinerary of absolutely nothing. A hospitality website and identity study that makes an unplanned day the reason to book.
FAIR QUESTIONS
A little
more clarity.
Can you redesign a website without losing everything that works?
Yes. We begin with the existing content, customer journeys and URLs. Some parts may be worth keeping; others may need a clearer structure or a fresh direction. Migration and redirects belong in that plan, alongside the visual design.
Which platform will you build on?
We recommend the platform after understanding who needs to update the site, what it must connect to and how it will be maintained. Astro is one option for fast content-led websites. A shop or a complex publishing workflow may call for a different setup.
What determines the cost and schedule?
The page count, content readiness, integrations and review process shape the scope. Share your goals, a comfortable investment range and any fixed launch date. We agree on the work, milestones and price before the build begins.
A LITTLE MORE CONTEXT
Something
to think about.
Before you redesign your website, ask these five questions.
A new look is only part of the brief. Start with the customers, decisions and business problems your website needs to serve.
Read the story
A website brief you can actually finish.
What to tell an agency before a website project, what can wait, and a short worksheet to help you get the useful details down.
Read the storyWhat's on
your mind?